96d“Clay litter stinks. Meet Scoop Planet.”
96d“Litter that saves the planet”
96d“Clay litter stinks. Literally.”
96d“Get 50% off your first bag”
96d“Clay litter stinks. Literally.”
96d“Clay litter stinks. Meet Scoop Planet.”
96d“Clay litter stinks. Literally.”
96d“Clay litter stinks. Meet Scoop Planet.”
96d“Clay litter stinks. Meet Scoop Planet.”
95d“Clay litter stinks. Meet Scoop Planet.”
95d“Get 50% off your first bag”
93d“Regular clay litter? Bad news for planet.”
Days in market is measured from each ad’s first-seen date. An ad still running after 100 days has been validated by someone else’s budget — nobody keeps paying for creative that loses money.
What KatKin’s longest-running ads have in common
The ad at the top of this page has been live for 96 days. That is not a hunch about what works in pet — it is a decision KatKin has re-made every day since, with their own money.
We read the survivors for the promise they lead with, the objection they answer, and the persuasion mechanism doing the work. That becomes a brief, so a new concept starts with a reason rather than a blank page.
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